Validation

Validation is the final stage in golf ball product development, a demanding final examination that Titleist golf ball products must pass before we the new models are introduced to market.

During validation, golfers around the world are supplied with what is hoped will be the final version of new golf ball models. At this point new designs have gone through hundreds of rounds of tests and numerous tweaks and design iterations. These late-stage prototypes have achieved the design objectives initially set by Titleist R&D.

However, final approval rests with thousands of players at every level of the game – from champions on the worldwide tours, to PGA club professionals, to competitive and aspiring amateurs – they all test these "final" prototypes and decide whether their performance warrants advancement to full-scale production or whether our development teams head back to the drawing board.

Learn more about validating the performance of the Pro V1 and Pro V1x golf ball by visiting our Pro V1 Validation Map. Share your story and hear how the #1 ball in golf is making an impact on golfers around the world.